CAMPAGNOLO EXTENDS WITH LOTTO SOUDAL

Press Release

Lotto Soudal is happy to announce that it has renewed its contract with premium brand Campagnolo for 2021. The Italian company will supply the Lotto Soudal WorldTeam, as well as the Ladies and U23 teams with wheels and groupsets.

“For over 80 years, the quality and precision of Campagnolo’s products have contributed to the victories of the greatest cycling champions of all time. From Coppi, Merckx and Indurain to Nibali, Pogačar, Ewan and Gilbert. We are proud to feature in that list”, says Lotto Soudal General Manager John Lelangue.

“It’s been more than ten years now that we’ve shared the roads together with Team Lotto Soudal and we are delighted to enhance our partnership for the next season. We’ve had some incredible memories over the years and we are sure more will come in 2021. Supplying wheels and groupsets for the Ladies and the U23 teams will provide a truly comprehensive testing platform for our products” added Campagnolo Marketing Manager Nicolò Ildos.

“The Campagnolo groupset is definitely the nicest groupset to look at on a bike. It would be my only choice if I ever had to design a bike”, says Caleb Ewan.

The Lotto Soudal World Team will use the Ridley Noah Fast Disc and Ridley Helium SLX Disc bikes, equipped with Campagnolo’s Super Record EPS 12 Speed electronic Disc Brake groupset alongside Campagnolo Bora 35 Disc Brake and Campagnolo Bora 50 Disc Brake wheels.

“It’s always nice to think that the best riders from all time have used Campagnolo”, says Philippe Gilbert. “I use the Bora 50 because it’s a wheel able to go everywhere, it can descend and climb really well – I’m really happy with this.”

Caleb Ewan adds: “My favorite wheel combination is the Bora 50 in the back and front. They’re what I like to sprint on and even in the mountain stages they’re light enough to make it through the mountains.”

“I think Campagnolo is a lot of tradition and history, a little bit of a lifestyle – it’s definitely a special product”, says John Degenkolb. “The first time I used Campagnolo was when I was 11 years old, and for quite some years. Then already it was always smooth and trustable. Our newest groupset is, of course, on another level.”

The Campagnolo Super Record EPS 12 Speed electronic Disc Brake groupset is indeed state-of-the-art in terms of performance and quality. It combines a disc brake system with an electronic 12-peed transmission.

Lotto Soudal’s head mechanic Steven Van Olmen: “Fast shifting, always precise and effortless for the cyclist, and a very gradual gear ratio are just some of the extraordinary characteristics of the EPS groupset, whose performance is ensured by the tried and tested Campagnolo disc brake system, the AMS (Adjustable Modulation System) and Reach adjustment management options. It makes our work just that little bit easier.”

The Lotto Soudal Ladies and U23 Teams will use the Ridley Helium SLX Disc bikes, equipped with Campagnolo’s Super Record EPS electronic rim brake groupset alongside Campagnolo Bora One 35 and Campagnolo Bora One 50 wheels.”