If there is one thing certain about former road pro Floyd Landis, it’s that he never stops surprising us. No less certain is that the CBD guru remains a fan of bike racing and this could be best evidenced by his latest team venture; Floyd’s of Leadville Racing which includes partnering with long, long-time mountain bike legend Tinker Juarez. Although Tinker made his name as a mountain bike racer, he has competed on drop bars in everything from Unbound Gravel to the Race Across America. Typically unorthodox, the team will consist of five varied athletes competing in a variety of events.
FLOYD LANDIS RETURNS
Together again, Tinker Juarez (l) and Floyd Landis competed against each other on the pro mountain bike circuit in the 90’s.
Press Release
Floyd’s of Leadville CBD, the world’s leading CBD brand for athletes, is pleased to introduce Floyd’s of Leadville Racing (FLR) for 2022. The racing program comprises 5 riders, in a dispersed, non-traditional team format.
The five-rider squad is made up of three men and two women. The roster features three-time UCI Master’s XC MTB World Champion Tinker Juarez, the 2021 Unbound XL Champion Taylor Lideen, decorated Coloradoan Anne Donley, Oklahoma’s Team USA U23 MTB racer Victor Cashes, and Canadian Geneviève Jeanson, while Tucson’s Paul Thomas will serve as Team Director and racer at select events. Floyd Landis and David Zabriskie and will also be guest racers at select events in 2022.
Speaking on his new racing team, Floyd’s of Leadville CEO, Floyd Landis said: “After taking a couple years away from racing, we felt the timing was right to get back into it. Bicycle racing is where our core customers spend their energy and attention and we felt that being at the races would be an important step to further grow our brand. Our aim with the program is to create a family feeling, and develop a racing culture that emphasizes the experiences and stories we will share together, more than racing results. We are looking forward to connecting with all cyclists out there.”
The team will follow an aggressive schedule of gravel and mountain bike races across North America, with plans to compete at the Belgian Waffle Ride Quadruple Crown events, the Life Time Grand Prix Series, and the Southeast Gravel Series, plus many of the most iconic gravel and mountain bike events such as 24 hours in the Old Pueblo and the Borah Epic MTB and Gravel. FLR will debut at the Gravel and Whine event in Temecula, CA on January 29th (www.thegravelandwhine.com).
Sponsors for FLR in 2022 are as follows: Floyd’s of Leadville CBD, Squad Bicycles, Elevate Data + Analytics, Hellbender Gear, Kenda Tires, infinit Nutrition, Borah Teamwear, Wren Sports, Presta Cycle, Selle Repente, Boyd Wheels, B&W International GmbH, Kask helmets, Koo Eyewear, Wahoo Fitness, and the Afgravelstan 1.0 Gravel and Music Festival.
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